• Skip to primary navigation
  • Skip to main content
  • Skip to footer

Ted Vieira Consulting

Web Design • Content Creation • Web Consulting

  • How Can I Help?
    • Las Vegas Web Design
    • Copy Writing / Blogging Services
    • Professional Photography Services
    • WordPress Website Monthly Maintenance
    • Online Brand Building via Content Marketing, Social Media Consulting
    • One-on-One WordPress Training
    • Free eBooks to Help You Manage Your Website and Build Your Online Brand
  • Portfolio
  • Tips • Guidance • News (blog)
  • Support
    • Copy Writing / Blogging Submissions
  • Testimonials
  • About Ted
  • Contact
  • Facebook
  • Instagram
  • Twitter

Sometimes Less is More (effective)

This is just a thought I wanted to put out here for you to contemplate if you’re planning a new website. Sometimes a person or company will feel they need to have as much information as they can, to describe their product and services on the website. They may want to add a lot of…

August 29, 2008 By Ted Vieira

This is just a thought I wanted to put out here for you to contemplate if you’re planning a new website.

Sometimes a person or company will feel they need to have as much information as they can, to describe their product and services on the website. They may want to add a lot of details, specs, history and more thinking this will assure the visitor/customer of the quality and necessity of the products or services advertised on the website.

In a world where many are still a little leary of doing business on the web, many would think adding all this information is a good idea. In some cases it is… in some cases  it isn’t.

Some of our clients have started with a simple site that sells their products and services. Sales would be at a decent rate. At a later date the client decides he/she wants to add more details about the products, or more history, product testing, etc… this sounds like it would be a good idea, right? Not always.

In some cases, when more “helpful” information was added, sales tended to drop off. The theory being that it often seemed that the visitors/customers were more inspired to buy when it was a simpler process with less information to digest. Of course this is not always the case, but it is something to seriously consider when planning your website. Different products and services would require different approaches. Given this information, think about what would be best for you site. You could always start of simple, keeping things pretty streamlined towards the purchase, then if needed, add more content to the site to offer more reasons for the visitors to become customers.

Design Issues,  Online Marketing Communication,  Content,  details,  Online Marketing,  Web Design,  website planning

About Ted Vieira

Web guy and Photographer. Developing websites for over 20 years. 😲

$799 Side Hustle Special

For a limited time I'll be offering full website development to the first ten people who sign up each month to receive a Side Hustle Special, a website for their business or side hustle, or almost anything really, for $799.

I Want A Side Hustle Special

Footer

New Service Available

WordPress Website Monthly Maintenance Servic

This is one of the best valued services I offer. Check this out and see if it might be a good fit for you and your business.

Learn More

Recommended Hosting

Web Hosting

Not all hosting is good. Some can be disastrous for business. I can personally recommend SiteGround.

Download Your Free Copy

Web Tips, Updates and News

Get free news, tips and updates. I'll help you keep up with new things you can do in running your website; building your online brand and business.

Copyright © 2023 • Ted Vieira • All Rights Reserved