What is Content Marketing?
Content marketing is story telling. It’s about entertaining people or providing helpful information. In other words, content marketing is about delivering valuable content for free. It’s not about selling; at least not for the most part. It’s about developing your brand. Content Marketing 101 will give you an overview and help you get started.
“Content Marketing is the Only Marketing Left”Seth Godin
Content Marketing 101 – Who is this for?
Content Marketing 101 is written for anyone who wants to use the power of blogging to develop their online presence, but really just doesn’t know where to start.
For example, you might be wondering things like:
- Man, what do I write about?
- How much should I write?
- How often should I be doing this stuff?
Content Marketing 101 will help you with all of that.
Does it cover everything?
No, this ebook will give you an overall understanding. It will give you enough to get started. But, blogging is an art form. And like any other art form, the more you do it, the better you’ll get. You’ll learn more technique; you’ll find out what works and gets reactions and what doesn’t.
This form of marketing is really the foundation of building your brand these days. Therefore if you’re not already doing this, man, you really need to start.
But don’t get freaked out by all of this! By the time you finish this short primer you will have a good overview of how to blog effectively.
In other words, once you’ve read this short ebook, you can start using your blog to help you develop your brand.
Check ebooks.tedvieiraconsulting.com from time to time to see if there is anything new.
I’m currently working on a new ebook, Content Marketing 202. That will move beyond the blog and start to cover other forms of media. Such as, video and audio. Because these days, you really want to have a good handle on all forms of content; written, video and audio.
I’ll announce the new ebook when it’s ready, so, subscribe to the blog so that you don’t miss out on that;
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Have other questions? Reach out, I’ll be happy to help.
Okay, enough talk. Please enjoy the ebook.