Twitter is great for many things in business but many of my clients still are still unsure of what it is and how Twitter can possibly help them. I’ll continue to put out this information to help my clients and anyone else who doesn’t get the value of Twitter for business yet. Twitter isn’t necessarily the right fit for everyone. But, it’s definitely worth looking into to see how it can help you move forward as a professional.
Here are 5 ways Twitter could very likely help you in your professional life…
1. Keep Up on the Buzz of Your Industry
There are a lot of amazing professional people using twitter these days. Some are the leaders and trendsetters of their industries. Twitter gives you a front row seat and invites you into the conversation. But even if you don’t feel confident yet in contributing, the listening value is more than substantial.
2. Keep In Touch with Colleague
Twitter gives you a great tool for shooting out quick short messages back and forth to someone that you might be working on a project with. Anytime you can keep communication brief and effective in business is a huge benefit.
3. Keep in Touch with Customers and Clients
Make sure your websites and other materials let your customers and clients know how they can follow you on Twitter. I don’t necessarily recommend Twitter as a place to sell, but it can be a great way of just providing more helpful information and updates to your existing customer base, and could possibly impress new prospects so that they become future customers/clients.
4. Attract New Leads/Prospects
Every once in a while when you put out information about a project you’re currently involved in, make sure to use the hash tags to help people who aren’t currently following you can still find you.
For example, if I’m talking about a WordPress project I’m working on or just launched I would include #wordpress in the post so anyone searching for posts about WordPress could find me. This could lead to a great connection.
This may help you attract the attention of new customers or clients, or perhaps even a new job offer.
5. Use as a Search Tool to Research Current Conversations
Want to learn more about something? Go to http://search.twitter.com/ and start looking. Here you’ll be able to tap into what people are discussing about that topic RIGHT NOW! It a great way to get the current scoop on something.
(for a little more in depth help with using Twitter check out Twitter… huh? what? Oh, Twitter’s for kids, right? and Twitter as a Business Tool – Followup)
Okay, these are just 5 ways you can use Twitter in your pro deal. I’m sure many of you know even better ways. What are they? Let us know in the comments. Looking forward to reading what you have to say!